Al-Khidmah: Jurnal Pengabdian Kepada Masyarakat

Pendampingan Pembelajaran Mufradat bagi Siswa Kelas X MA Nurudz Dholam Kedungdung Sampang

2026-03-10T18:09:31+00:00

Learning a foreign language requires vocabulary mastery. In Arabic language learning at MA Nurudz Dholam in grade X, when the teacher asked about vocabulary, most of the students did not understand the vocabulary. Therefore, special assistance was needed to overcome this problem. The purpose of this community serXce was to proXde assistance to teachers and students. The research used a qualitative approach to obtain the necessary data in the field. The results of the assistance included the use of images, direct methods, and chain word guessing games in vocabulary learning. After the assistance, grade X students' interest in learning vocabulary increased.

Pendampingan UMKM melalui Integrasi Storytelling Tik-Tok dan E-Wom: Strategi Penguatan Citra Merek di Era Ekonomi Digital

2026-03-10T18:29:44+00:00

Although most MSME actors have adopted digital media, many of them are still unable to build a strong brand image due to limitations in d (Pratamansyah, Transformasi Digital dan Pertumbuhan UMKM: Analisis Dampak Teknologi pada Kinerja Usaha Kecil dan Menengah di Indonesia 2024)eveloping brand narratives commonly known as brand storytelling and managing Electronic Word of Mouth (E-WOM) strategically. The purpose of this study is to identify effective forms of assistance in integrating TikTok-based storytelling and E-WOM management as strategies to strengthen the brand image of MSMEs. This research employs a digital ethnography approach, which enables the researcher to observe MSME digital practices directly within online environments. Data were collected through digital content observation, in-depth interviews, and documentation of TikTok activities. The observations were conducted to examine the form and substance of video content, the narrative style employed, and audience engagement patterns such as likes, comments, and shares. The interviews aimed to explore the motivations, perceptions, and challenges faced by MSME actors in building their brand image. The findings reveal that assistance focused on developing visual narratives, understanding basic TikTok algorithms, and managing E-WOM constructively can enhance content quality, brand consistency, and audience engagement.

MSME Assistance, Brand Image in the Digital Economy Era, TikTok Storytelling, and E-WOM.Remove MSME Assistance, Brand Image in the Digital Economy Era, TikTok Storytelling, and E-WOM.

2026-03-10T18:37:56+00:00

This program aims to strengthen national literacy by integrating Indonesian civic values into Islamic Religious Education learning in middle-level madrasahs in Pamekasan Regency. Using a Participatory Community Engagement approach, the program involved teachers and students in observation, needs analysis, and the implementation of integrative strategies across Fiqh, Qur’an–Hadith, Islamic Creed and Morality, and Islamic Cultural History subjects. The findings indicate a significant improvement in students’ understanding of patriotism, Bhinneka Tunggal Ika, tolerance, and Islamic principles of unity. National values were effectively integrated through contextual teaching and the application of layered concepts of ukhuwwah in Islamic ethics. Habituation of national and religious patriotic songs, participation in social activities, and the cultivation of positive narratives on diversity contributed to forming more moderate, inclusive, and culturally aware students. The program also enhanced teachers’ pedagogical competence, particularly in designing integrative and technology-based innovative learning. Overall, strengthening national literacy through PAI proved to be an effective strategy in fostering national awareness, religious moderation, and students’ identity integrity within Indonesia’s multicultural society.