Fatimah Nur’ainani Hidayat dan Sri Hartini (2023) “DA’WAH AS A MARKETING STRATEGY (STUDY ON “FATHIMAH COLLECTION” BUSINESS, JOMBANG)”, El-Wasathiya: Jurnal Studi Agama, 11(1), hlm. 107-129. doi: 10.35888/el-wasathiya.v11i1.5426.