Pengaruh Konsep Halal Tourism Terhadap Pemberdayaan Perekonomian Masyarakat Di Makam Gus Dur Tebuireng Jombang

Abstrak

This research is motivated by the large tourism potential possessed by the Gus Dur grave area. Apart from Gus Dur being the 4th president of the Republic of Indonesia, the beauty and Islamic nuances presented make it a special attraction to keep visiting. Nearly 30,000 tourists come every month from various regions and this will increase during holidays and before Ramadan. With the existing potential, this is an opportunity for people to get out of the cycle of poverty which can be done through empowering the community's economy. However, the absence of skills training and coaching from management means that the local community is unable to stand alone to produce a product that is usually bought and sold around the Gus Dur Tomb tourist attraction. The aim of the research is to determine the influence of the concept of halal tourism, both partially and simultaneously, on the economic empowerment of civil society in Tebuireng Jombang. This type of research uses quantitative methods. The research results show that: 1) There is a simultaneous influence of the halal tourism concept on the economic empowerment of civil society in Tebuireng Jombang based on the t test with a sig level value and the F test with a sig level value. So H0 is rejected and H1 is accepted. 2) of the 5 variables, the ad-din variable has the greatest contribution to community economic empowerment. It is characterized by the large number of people who take advantage of business or entrepreneurial opportunities by providing appropriate facilities for religious needs and in accordance with the basic principles of sharia